Analysts have forecasted that the global IPTV market is expected to reach nearly $80 billion by 2020 with an 18.1% annual growth rate. Broadband penetration is also increasing at an impressive rate all over the world. According to GSMA, the generational shift to mobile broadband networks and smartphones continues to gain momentum. GSMA report states that mobile broadband connections (3G and 4G technologies) accounted for 55% of total connections in 2016 and it is expected to constitute up to 75% of total connections by 2020.
The way and manner in which the current generation consumes video content is also changing. Overall Video Consumption is expected to go over 10x in the next five years. Anywhere, Anytime, Any device (AWATAD) content viewing will be the dominant consumer behavior – Video firms will accommodate consumers’ demands to watch content they pay for wherever and whenever they want. TV and Video subscriptions move from household- to individual-based accounts. All these factors provide a huge opportunity to drive the deployment of IPTV services especially in the emerging markets of sub-Saharan African countries.
Silver Rock has identified this segment as a major growth arrear and has partnered with a leading provider of end-to-end IP streaming solutions with high performance over unmanaged broadband, 4G/LTE wireless networks and even the public Internet, slashing bandwidth usage and overall head-end costs.
Our chosen provider has the capability to deploy a fully functional, telco-graced IPTV services within a very short timeframe. The solution provides Video-on-Demand along with unlimited live TV channels to any user as well as the ability to encode local channels and package it as part of the overall package. Services can be accessed on several devices such as PC players, HD set top boxes, MAC players, Apple iPads, Apple iPhones, Android tablets, and Android smartphones.
To learn more about our IPTV product and services, contact us.